I just finished reading an article called How to create a web site with appeal. It has a lot of great insight on the topic. There are millions of websites out there, and a lot lack appeal. This article gives you the basic tips on how to add that appeal. Number one being aesthetically pleasing; it should fit your purpose and audience. If you have a parenting blog, I am sure you’re not going to have a theme with famous serial killers on it. Secondly is a unique experience. As I stated previously there are numerous sites out there offering all different experiences. You want yours to be unique and appealing to your audience. One of my personal goals is to always draw a reader back to my site. I find it unrewarding if a reader stops once, and never returns. To keep your readers coming back you need to have a unique experience, offer something that others aren’t. Third is evocative. The site you are running should have positive emotion, whether through words or imagery. Even though us as human all have hard times, we don’t always like to see and hear about others hard times. Most of us considering web browsing a hobby, and something we enjoy. If we find ourselves reading a depressing blog, it will put us in a depressing mood. If you truly want to get something off your chest in a post, do so, but offer a positive conclusion. Possibly something like, how can you fix the situation?

This article is very helpful, and was a great read. I highly suggest taking a couple minutes to read it. I’m sure if you execute the tips given in this article you will better your website greatly. Enjoy!